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KANANA KATHARANGSIPORM

The low-rise housing developer Aksara Property Co has shifted to focus on budget condominiums near
the Skytrain, launching Wish@siam worth 660 million baht.
Tarathorn Aksaranuwat, general manager of Siamnuwat Co, an Aksara subsidiary that develops single houses
in the Bang Bua Thong area, said the project would be located behind the Asia Hotel near the Ratchathewi
BTS station.
"In this [low-price] segment, we have no competitors as most projects in the area are higher-end.
We're confident we can close sales by the end of the year,"
he said.
The project will have 284 units sized between 27 and 63 sq m and priced between 58,000 and 65,000 baht
per square metre, or 1.5 million to 3.98 million baht a unit. So far the company has sold 20% of the units and
it targeted another 30% from the Thailand Conodo Expo2007 that was held over the weekend.
The company is also seeking three plots of land of at least tow rai near the mass transit areas to develop
condominiums worth about on billion baht each in the future.

Aksara Property was set up in 1997 to focus on low-rises developments,and
Siamnuwat was formed last year ton concentrate on high rise. Both are part of the Aksara Group established
since 1975.
Besides property, the group is involved in pneumatic equipment , compressors, VZIO-brand personal
computers, notebooks and electrical appliances.
The group has more than 1,000 rai in the Pin Klao area and 300 rai near Bang Na Km39. It also has other
holding in Pin Klao, Taling Chan, Bang Bua Thong, Phutthamonthon and Nakohon Pathom.
Mr Tarathorm said Aksara Property planned to launch single houses in the Bang Bua Thong area after
construction plans of the Purple line rail system were clear. In the area, it has close sales on 600 townhouses
priced at 900,000 baht each within 18 months.
To date it has closed sale of The Water House phase one on Sathon-Ring Road, with 50 units priced at
4.9 million baht each. It plans to develop up to 1,000 units in t ares.

Bangkok Post